The Correspondent

Today, staying competitive as a community bank means more than just offering excellent service—your potential customers have to know about it. Embracing the power of the internet is a key way to connect with your local audience effectively. Local search engine...

Small businesses are the backbone of local communities, and community banks play a critical role in supporting these businesses. As community banks are locally owned and operated, they have a unique understanding of the needs and challenges faced by small businesses...

'Tis the season to be jolly, and for community bankers, it's also the perfect time to demonstrate your unwavering commitment to your customers. As the holiday season approaches, people everywhere prepare to embrace the joy and warmth that comes with this special time...

In the final episode of 2023, Madison Caplinger is joined by chief credit officer Stephanie Oerther, CEO and president Derek Hetherington, and Scott Kimel from our partners at FNBB Capital Markets to discuss the trends of Q3 and the outlook for Q4 of 2023.

Will Rogers once observed, “Too many people spend money they earned to buy things they don’t want to impress people they don’t like.” Well, those days may be over. Higher mortgage interest rates are reducing the money available to spend and locking people into housing...

Talent acquisition and retention have recently been a challenge for organizations across all industries, and uniquely so for community banks. How can community banks attract and keep young, entry-level talent? Maggie Abney, director of the Evans Banking &...

In today's digitally-driven age, establishing a strong online presence is crucial for the success and growth of any business, including community banks. More of your customers are seeking you out online-first than ever before. One effective way to engage with your...

Since the launch of the Federal Reserve’s FedNow instant payments rail, the topic of faster payments has been front and center on bankers’ radars. Some institutions have enthusiastically embraced it, while others have taken a more cautious approach. In this episode,...

In today's fast-paced and competitive banking world, customer loyalty seems to be an endangered species. As a community banker, your competitors are no longer the other community bank down the road; you compete for deposits with online-only neobanks, fintech startups,...